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Press Releases

The communications office of the Lady Bird Johnson Wildflower Center at The University of Texas at Austin provides media with timely, accurate information about the Wildflower Center. Below are recent press releases related to Center events and to staff expertise on conservation practices, native plant gardening, nature education, and native plant resources and research findings. For more information or photos beyond those on the newsroom site, please contact:

    Media Manager
Barbra Rodriguez
512.232.0105
brodriguez@wildflower.org

 

FOR IMMEDIATE RELEASE
March 10, 2005

Native Plants magazine wins 2005 Dalton Pen Communication Award

$link(nd=magazine, Native Plants) magazine, the flagship publication of the Lady Bird Johnson Wildflower Center, has been recognized in an international forum designed to reward outstanding projects in the communications field. $link(http://www.yomediainc.com target=_blank, Yo!Media), the custom-publishing services firm which oversees the graphic design of Native Plants, has received an Award of Honor from Warwick Publishing's annual Dalton Pen Communications Awards competition for its work on the magazine.

Competing against hundreds of international entries in the various communications fields, Native Plants magazine was recognized as "an exceptional display of original thinking and professionalism," said Linda Warwick, president of Warwick Publishing. Judges described the design of Native Plants magazine as "very informative and very interesting" as well as "beautiful" and "definitely award material."

Established in 1993 by Warwick Publishing, the Dalton Pen Communications Awards program is a prestigious international evaluation forum designed to recognize outstanding projects in the communications field. The competition honors communicators whose inspired projects and programs stand out from the other pieces of remarkable work submitted to the program. The Dalton Pen award is the third publishing award for Native Plants magazine since 2003.

"We are so excited to be recognized for the attention we pay to making sure Native Plants is visually compelling," said Christina Kosta, editor of Native Plants magazine. "With the help of Yo!Media, we take great care in selecting beautiful nature photography and in delivering user-friendly design to our readers."

The Dalton Pen Awards will be handed out at Warwick Publishing's Gala Awards Ceremony in the Pan Pacific Hotel Ballroom in San Francisco on Friday, April 22, 2005. For a complete listing of 2005 Dalton Pen Award winners, visit www.daltonpen.com.

In 2003, Native Plants magazine was honored with a Silver award in Folio: Magazine's 2003 OZZIE DESIGN AWARDS Competition in the Best Redesign, Nonprofit category for its work on Native Plants magazine. In addition, Native Plants was named the Most Improved Internal Publication in the national Association for Women in Communications' 2003 CLARION AWARDS competition. That year the magazine also was a finalist in the Western Publications Association's 52nd annual MAGGIE AWARDS Competition in the Best Association Magazine category.

About Native Plants and the Lady Bird Johnson Wildflower Center: Native Plants is a quarterly magazine delivering information about the conservation, restoration and use of native plants to 15,000 readers throughout the country. It is a benefit of membership at the Lady Bird Johnson Wildflower Center. For more information about Native Plants magazine and the Wildflower Center, go to $link(nd=magazine, www.wildflower.org) or call 512.232.0104.

About Yo!Media Inc.: Yo!Media is an award-winning custom publishing firm based in Austin, Texas, offering experience in all aspects of magazine publishing - from design and production to editorial and management. For more information, please see www.yomediainc.com or email $mailto(info@yomediainc.com,info@yomediainc.com)

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